Industry

Model Interviews and Insight

Behind the Scenes

Behind the Scenes

The power of social media has driven everyone into a frenzy of sharing, sharing and oversharing. Through tweets, statuses and instagram updates, we know what everyone is up to almost every day.

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Commercial vs Editorial

Commercial vs Editorial

We are primarily a Commercial modelling agency as opposed to an editorial agency, but what does that actually mean? Editorial usually refers to big name models, Natasha Poly, Gisele Bundchen, Gigi Hadid etc. It refers to tall, slim, unique faces and within an editorial agency they are the wealth,

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Unlikely Campaign Casting

Unlikely Campaign Casting

Over the past few seasons we have started to see has the use of unexpected & interesting campaign stars, not least the recent use of Jaden Smith for Louis Vuitton Womenswear! But it's not purely just about shock factor. Fashion designers are highly aware of the importance of social media power,…

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